Sustainability at Earthside

Our Grounded Approach

At Earthside, we believe in building a brand that lasts, thoughtfully. For us, this means a practical and honest focus on how we make our products. We are committed to a path of continuous, realistic improvement, without overpromising.

Our Focus Areas

We concentrate our efforts on three core principles where we believe we can make a meaningful, tangible difference.

1. Material Choices
We prioritize better materials. This means selecting durable, natural-feeling fabrics like organic cotton and recycled fleece where possible. We work closely with our suppliers to understand the origins of our materials, always seeking options that balance quality, comfort, and a reduced environmental footprint.

2. Designed for Longevity
Our design philosophy is rooted in creating pieces you want to wear for years, not seasons. We focus on timeless styles, robust construction, and high-quality finishes to ensure our loungewear remains a grounded part of your life. We believe the most sustainable garment is one that is loved and worn for a long time.

3. Intentional Production
We partner with a world-class manufacturer who shares our commitment to ethical production standards and quality. By producing in smaller, considered batches, we aim to minimize excess and focus on creating what we truly believe our community needs.

An Honest Journey

We acknowledge that building a truly responsible brand is a complex ongoing journey, not a final destination. We don’t have all the answers, but we are dedicated to learning, asking the right questions, and making better choices where we can, one step at a time.

We will continue to update our community here with our progress, challenges, and the tangible steps we are taking to become a more grounded brand in every sense.